The Challenge

Launching a dynamic retail presence in the competitive outdoor gear market

Gear Garage CDA, a new venture in the retail industry, aimed to make a swift and impactful entry into the ski and bike rental market, along with selling used ski gear and accessories. With the urgency of establishing themselves before the peak seasons, the challenge was not just about building a digital presence but doing so quickly to attract customers, manage rentals, and facilitate sales effectively.

Tablet views of the Gear Garage rental website, shown on top of a ski lift image in wintertime.

Crafting a robust, integrated online platform for outdoor gear rentals and sales

Website Design

Website

To propel Gear Garage CDA into the market, we developed a custom-designed website built on WordPress, integrating seamlessly with Booqable, a third-party rental software application. This solution provided the dual functionality needed for their unique business model—enabling efficient online rentals and sales.

Laptop, tablet, and mobile view examples of the Gear Garage website, shown on top of a a photo of Coeur d'Alene, Idaho.

Digital Marketing

Content & Consulting

We also created engaging content tailored to the outdoor gear audience and provided strategic consulting to help them launch their local business.

Our team built out content and crafted marketing strategies to help Gear Garage generate traffic and convert visitors into customers.

Laptop, tablet, and mobile view examples of the Gear Garage website, shown on top of a mountain image.
Technology

We designed and developed a fresh new website using WordPress and third-party integrations to launch the new business. A simple interface allows easy and quick product and content updates throughout the seasons, allowing the business to easily switch between winter and summer rental activities.

01

WordPress

Built using the industry standard WordPress CMS.

02

Booqable Integration

Integration with 3rd party rental software and store POS.

03

Responsive Design

A website that looks great on any device & screen.

04

Local Presence

Setup tools like Google Business Profile